by Jonathan Trenn

I just read to intriguing posts on PR.  One is by Michael Arrington on, of course, TechCrunch.    It would be a great piece except that I disagree with his key point.

Then, as Chris pointed out, The PR Roadblock On the Road to Blissful Blogging.  Jeremy Pepper wrote something really special with Can I Get a Big Cup of STFU Please?

I figured I’d add my two cents here, somewhat separate from the above, but nevertheless related to them.

Leo Bottary, SVP at Mullen, asked a pretty great question over on LinkedIn, What motivated you to learn about social media?  I took a stab at answering in my own way:

I’m gonna run with this concept of community for a while. I’ve touched on something that’s created a bit of a spark. In other words, I value the contributions people have made here and I want to keep the discussion going.

This morning, Norman Birnbach wrote an article wherein he suggests that I emphasize giving swag:
One of his tips is to “Give swag” — a point that Chris Abraham emphasized in a recent interview. The reason is that blogging is often a second career and there are few perks so swag can make a difference to get bloggers to respond.

This morning, Norman Birnbach wrote an article wherein he suggests that I emphasize giving swag:

One of his tips is to “Give swag” — a point that Chris Abraham emphasized in a recent interview. The reason is that blogging is often a second career and there are few perks so swag can make a difference to get bloggers to respond.

A big part of what my firm, Abraham Harrison LLC, does is online outreach and blogger relations. We’re doing our first book promotion campaign for our client, Survivor Corps, and Jerry White’s new book, I Will Not Be Broken: Five Steps to Overcoming a Life Crisis, and we have been having a lot of fun and plenty of success. We are very proud and excited by our work on this campaign.

A big part of what my firm, Abraham Harrison LLC, does is online outreach and blogger relations. We’re doing our first book promotion campaign for our client, Survivor Corps, and Jerry White’s new book, I Will Not Be Broken: Five Steps to Overcoming a Life Crisis, and we have been having a lot of fun and plenty of success. We are very proud and excited by our work on this campaign. Here are a bunch of the blog posts that we have been able to collect over the last few weeks of active campaigning of people and bloggers who have chosen to be responsive to our blogger promotion in the form of blog and forum posts (Via Chris Abraham and Marketing Conversation):

Abraham & Harrison offers its clients comprehensive Online Conversation Marketing campaigns based on the core fundamentals of effective Marketing Communication techniques. We integrate Online Publicity, Online Grassroots & New Media Marketing, Business Intelligence and Search Engine Services to ensure that our clients’ message, the right message, is being portrayed in every corner of the digital space. Additionally, we offer our expertise in the areas of profiling, intelligence, forensics and crisis management.

Mark Harrison, CEO - Mr. Harrison's unique history of professional experience blends technology, education, business, and international affairs. Trained as a diplomat, Mr. Harrison has worked with UNHCR, the IMF, and the World Bank Group. He has served as a political functionary, technologist, and journalist in the US, Europe, Thailand, Israel, Tanzania, and Guatemala.

We're proud to be a featured Google Apps Premier case study. Google Apps gives us a structured, integrated way to stay connected and collaborate. - Chris Abraham, President and COO, Abraham Harrison (Read the Abraham & Harrison case study to learn more)

I will let my words speak for themselves, as published in this month’s Atlantic magazine in Lori Gottlieb’s article, Marry Him: The case for settling for Mr. Good Enough (gulp):

I have been spending lots of time these last few days trying to track my experiences in Berlin thus far using my Blackberry, connected to Twitter via Google Talk IM, because all my of my friends want me to journal my first experiences. So, you can read about my experience in reverse-chronological order below of stalk me real-time over at http://twitter.com/chrisabraham

I am amazed. I am speechless. I am honored. I am pleased. I am embarrassed. No matter what the rush of feelings I may experience in response to the kindest of words expressed on my behalf by Mr. Dan Hull in Our Wunderkind in Berlin, the most meaningful thing Dan reminded me of was that "under 40" is still young. One often forgets that when surrounded by Überwunderkind who are "under 30."